WorldSBK rider Andrea Iannone becomes the newest Dodge Brand Ambassador

• After a special appearance in Dodge Europe’s IN//OUT web series, Andrea Iannone officially joined forces with the Brand to develop more communication activities together.
• During the 2024 WorldSBK season, the Italian rider of Team Go Eleven will represent Dodge Europe as Brand Ambassador, confirming his presence for a second special appearance in the next episode of IN//OUT, during the racing week at the Misano Circuit.
• On a special visit to the Stellantis Heritage HUB in Turin, Italy, the rider received a Dodge Challenger SRT® Hellcat Redeye to kick-off the exclusive collaboration.
• Dodge Europe, already Official Car of the 2024 WorldSBK Championship, has the opportunity to further strengthen its presence in the two-wheeled community, collaborating with one of the main characters of the current season.

Turin, June 4^th, 2024 – Dodge Europe is starting a new collaboration with Andrea Iannone, top WorldSBK rider, becoming the newest Dodge Brand Ambassador. The great personality of Andrea Iannone and his unique affinities with the Brand were crucial aspects of the operation.

To kick-off the partnership, Andrea Iannone paid a special visit to the Heritage HUB, the home of Stellantis’ historic car collection. After experiencing the exhibition of many memorable sporting cars, including a close look at other legendary Safety Cars produced by the Group, the rider got to discover his new supercharged daily drive: Dodge Challenger SRT® Hellcat Redeye powered by the iconic HEMI® V8 SRT® Engine delivering 807hp, one of the rarest “Last Call” edition models available in Europe.

Andrea Iannone was first introduced to the Dodge European online community during the second season of IN//OUT, the Brand’s web series aimed at amplifying its iconic values and fearless challenges, online few weeks ago. In the first episode of the new season, he made a special appearance with Team Go Eleven, participating in a playful drag race against Brand Ambassador Ida Zetterström at the TT Circuit Assen, a stunt done for the first time at a WorldSBK racing weekend.

The exclusive experience in the Netherlands created the perfect occasion to further extend the collaboration, based on the common values and communication goals of the rider and the Brand in 2024. “The unique comeback story and fierce personality of Andrea really impressed all our Team,” says Domenico Gostoli, Head of Ram & Dodge Brands Enlarged Europe. “We are proud of having him on board one of our iconic Last Call cars, wishing that our supercharged performance will inspire him to give his best in the WorldSBK Championship.”

“I am happy to receive support from this brand, as we both share a passion for high-speed performance. Tenacity, fun and concentration are very important aspects for drivers and riders, whether on two or four wheels,” states Andrea Iannone.

In the coming months, the rider will play a central role in Dodge’s communication projects. In fact, with his Dodge Challenger SRT® Hellcat Redeye, he will again be featured as a special guest in the next episode of IN//OUT Season 2. Filming will occur at the Misano World Circuit “Marco Simoncelli” before the Emilia-Romagna Round of WorldSBK in June.

The project aims to further strengthen the presence of Dodge Europe as Official Car of the 2024 WorldSBK Championship, collaborating closely with Team Go Eleven and Andrea Iannone, who is one of the most followed and admired riders of the competition.

Stay tuned and follow Dodge Europe’s social media channels for more information and updates.

Dodge Challenger SRT® Hellcat Redeye

The Last-Call Redeye model features the largest factory supercharger of any mass-produced car, clocking in at 6,500 rpm. With its 6.2L Supercharged HO HEMI® V8 SRT® Engine, it delivers 807 hp and 959 Nm at 4,500 rpm/min, reaching 60 mph in 3.6 seconds.

Further information on Dodge:
YouTube: https://www.youtube.com/@Dodge
Media website: https://www.media.stellantis.com/em-en/dodge
Facebook: https://www.facebook.com/DodgeEurope
Instagram: https://www.instagram.com/dodge.europe